This past week, I received a link from my cousin, Kelly, to a video submission her dad is making to a Superbowl video competition. If Uncle Dave, and a cousin of hers who plays co-star, win the contest, they go to the Superbowl - and I think their ad is also adopted into the product's lineup of ads.
I had NO idea what to expect. I haven't seen him in YEARS (he lives two states away, which is saying something in the Western U.S.), and hadn't a clue what this whole video thing was about. Pretty much sums up Uncle Dave's (and HIS dad's) sense of humor.
If you'd like to support their entry in the contest, log on to the official link and cast your votes in January.